Felipe Useche


My name is Felipe and I am a weirdO.
I think of myself as a very logical person, but at times, I choose not to -mostly when coming up with ideas. I think it's important for things to make sense, but to come up with original and different ways to solve a problem, you have to let your mind go crazy. I integrate both this crazy guy and the rational guy into who I am and consequently, I have some good ideas here and there (let's hope so.. *starts sweating).

What I enjoy the most about advertising is using these ideas to solve a complex problem.

If you've skipped to the end, I am both very creative and very strategic (and yes, this sounds very cliche).

If you just wanted to read one sentence.

I get really excited about ideas.

This is it, I promise!

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